StepChange Debt Charity advised 16,076 new clients in February 2023, 19% more than the 13,543 it advised in February 2022, according to its monthly client data report published in February 20231.
The charity said February 2023 represented the highest proportion of clients citing a "cost of living increase" as their main reason for debt, at 25%1. Credit cards remained the most common unsecured debt type, at 66% of clients, down from 67% in January 20231. The proportion of clients in arrears with dual fuel bills rose from 51% in January to 54% in February 20231. StepChange advised more women than a year earlier, at 64% of clients against 62% in February 20221.
Website traffic was broadly flat: the charity's site had 344,000 users in February 2023, 1% lower than the 346,000 in February 20221.
| StepChange monthly measure | February 2023 | Comparison |
|---|---|---|
| New debt advice clients | 16,076 | 13,543 in February 2022, up 19%1 |
| Website users | 344,000 | 346,000 in February 2022, down 1%1 |
| Clients citing cost of living increase as main reason for debt | 25% | Highest proportion recorded1 |
| Clients with credit card debt | 66% | 67% in January 20231 |
| Clients in arrears on dual fuel bills | 54% | 51% in January 20231 |
| Women advised | 64% | 62% in February 20221 |
The figures cover new clients who first received debt advice in the month, so they count people reaching the charity rather than the total number in problem debt1. Later figures from Which?, published in August 2025, put StepChange's new client numbers at 170,928 in 2024, down from 183,403 the year before, and say the charity highlighted persistent financial pressures on households despite the drop2. The two sets of numbers are not directly comparable: the February 2023 report is a single month's intake, while the later figures are full-year totals1.
Why it matters for households
The February 2023 report describes who was seeking help at a point when cost of living pressures were the most commonly cited reason for debt, at 25% of new clients1. The rise in dual fuel arrears, from 51% to 54% of clients in a single month, indicates that energy bill debt was reaching the charity's client base at a higher rate than in January1.
For anyone in problem debt, free advice is available rather than paid-for debt management. StepChange offers advice online and by phone on 0800 138 1111, with lines open 8am to 8pm Monday to Friday and 9am to 2pm Saturday; it says the average call takes 40 minutes2. National Debtline can be reached on 0808 808 4000, open 9am to 8pm Monday to Friday and 9:30am to 1pm Saturday, and runs a free online service called My Money Steps2. Citizens Advice is on 0800 144 8848 in England and 0800 702 2020 in Wales, open 9am to 5pm Monday to Friday except public holidays, with Citizens Advice Scotland and Citizens Advice Northern Ireland offering the same service2. Debt Action NI covers each council area in Northern Ireland on 0800 915 46042.
A debt adviser can help people access the government's Breathing Space scheme, which launched in 2021 and gives people in England and Wales who are struggling with problem debt a 60-day period during which interest and charges on their debts are frozen2. Advisers may also point people towards solutions such as an individual voluntary arrangement or a debt relief order2. In Scotland, the Debt Arrangement Scheme and sequestration are the relevant statutory routes, and advisers use the Common Financial Tool to assess what a household can repay. Where a debt management company is involved, complaints can go to the Financial Ombudsman Service on 0800 023 4567, open 8am to 5pm Monday to Friday2.
What happens next
StepChange publishes a monthly client data report; the February 2023 edition is the latest in that series at the time of publication, following the January 2023 report1. No further dated steps are set out in the material.
Sources2 cited
- Monthly Client Data Report. February 2023. StepChange stepchange.org
- Free debt advice contacts: where to get help - Which? which.co.uk


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